ShanghaiChangyun
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INDUSTRIES · MANUFACTURING

CRM for manufacturers, from lead to after-sales

Long sales cycles, big projects, complex service. We build Salesforce around how manufacturers sell and serve, connected to ERP, finance and the apps your teams use in the field.

clients in this industry

HOMAG HACH Sartorius JCI

01 — WHAT WE FIX

From scattered data to one way of working

before

  • Customer data grows fast and is spread across people and spreadsheets
  • Key opportunities are hard to spot and teams work alone
  • Big, long projects are at risk when a salesperson leaves
  • Quotes go out without a clear customer confirmation
  • No live view of projects, forecasts, contracts, invoices and payments

after

  • One customer master in Salesforce, with leads assigned automatically
  • Opportunities tracked by stage, with deal teams around the key ones
  • Every account linked to its contacts, projects and contracts, so history stays with the company
  • Approval flows, and customer confirmation at the key quote steps
  • Reports and dashboards for every team, Power BI when you need more

02 — WHAT WE BUILD

A manufacturer's CRM, end to end

A typical design, delivered in phases: Sales Cloud first, then service, marketing and analytics, on Salesforce Lightning Enterprise.

  • Phase one covers master data, customers, projects, commerce and the core integrations
  • Later phases add multichannel service: customer portal, WeChat service account, cloud phone, live chat, field dispatch and surveys
Front endsSales portal (WeChat mini-program)WeCom for non-sales staffSalesforce for managers and marketing
Master dataProductsPricesOrganizationPermissionsTeams
CustomersCampaignsLeadsAccountsContacts
ProjectsStagesTasksProject teamsQuotesAutomation
Commerce and serviceContractsReceivablesService casesReportsDashboards
Connected systemsERPOAPMSHRWeComWeChat

03 — CLIENT STORIES

Projects we have delivered for manufacturers

HOMAG

MANUFACTURING · WOODWORKING MACHINERY

Salesforce for HOMAG's China team

  • Built on the design HOMAG's German headquarters already runs, plus what the China team needs: requirements, design, development, testing and go-live
  • Service objects, business processes and automation designed and built in Salesforce
  • Power BI connected to Salesforce for live analysis, beyond standard reports and dashboards
  • Change requests and maintenance ever since
Sales Cloud Service Power BI Ongoing support
HOMAG

MANUFACTURING · WOODWORKING MACHINERY

Moving 15 years of Salesforce to Salesforce on Alibaba Cloud

15

years of data and automation

0

business interruption at cutover

3

systems re-integrated

  • A gap assessment and compliance plan before anything moved
  • Data cleansed and desensitized, then loaded into the Alibaba Cloud org
  • ERP, finance and WeChat mini-program interfaces rebuilt; permissions and workflows adapted to Chinese rules
  • Rounds of functional and performance testing, then a rehearsed cutover
Migration Data localization Integration
HACH

MANUFACTURING · WATER-QUALITY INSTRUMENTS

Sales Cloud with HACH's own processes

  • Standard Sales Cloud extended with custom development: a customer survey when a case closes, custom sales approvals and a custom tender process
  • Met HACH's strict IT management and audit standards
  • Followed HACH's global release path, with test scripts and trained UAT testers at every stage
Changyun sandboxQAFull sandboxProduction
Sales Cloud Custom development Release management

and on the factory floor

Our digital twin team builds line simulations and twins on Inovance VUP, so new lines are proven in the virtual world before commissioning.

Explore Digital Twin

Keep exploring

SalesforceConsulting, implementation, integration, support IT DeliveryCustom apps, mini-programs, integration, BI Project ManagementPlans, milestones, change control, SLAs Digital TwinLine simulation and twins on Inovance VUP

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